Podcast Advertising for Ad Buyers

Don’t only focus on the number of listeners, it’s time to go after the active and affluent listeners.

What Are You Looking For?

Tell us the type of listener you’re interested in and we’ll find the perfect shows for your vision.


Your Story

Each campaign revolves around your story. Ask us how we execute a multi-faceted campaign from start to finish.



Of course you’re looking for results. We send reports to you every week, or on the schedule that you request.


Advertisers can use the power of podcasting to spread their message more quickly, efficiently and economically than ever before. Blubrry comes equipped with a podcasting community and followers consisting of tens of thousands of affluent, loyal and trusting listeners that you can reach with your story.

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Media Growth

Podcasting is one of the few media outlets that is growing at a healthy pace. With more than 35,000 shows to date, we are on the leading edge of this growth. Thousands of new shows come online monthly along with hundreds of thousands of new consumers. In fact, an estimated 57 million Americans are listening to podcasts each month. Your message will reach media consumers regardless of whether or not they visit the Blubrry website. People find podcasts in a number of ways, and your message will reach every active consumer of the show.

Advertising Benefits

  • Wide vs. Narrow – By advertising to only large, well-known podcasts, advertisers are holding themselves back. Running campaigns on two or three popular shows is a strong strategy. While also advertising to many small shows at the same time, you have the ability to stretch the width and volume of your campaign.
  • Efficiency We use our campaign tools to find the shows that address the needs of your target audiences, having all the data needed to locate outlets that will reach your specific demographic.
  • Audiences – By now we all know that podcast listeners are educated, affluent adults that are also tech savvy. Rest assured that you are going to be able to reach this audience, because they aren’t going to be there for traditional forms of ads such as print, radio and television. Digital media provides persistent exposure, available for weeks (or even months) after their initial release.

The Bottom Line

RawVoice, Blubrry’s parent company, has a proven track record of providing valuable advertising services since 2005, and we’re here to help your organization succeed. That means we’ll work with you to ensure that a campaign meets your needs and budget. Whether you’re a start-up looking to gain more visibility, a small local company looking to extend your reach, or an established worldwide brand, we have something for you.

We do all of the heavy lifting and work in concert with you to meet your advertising goals. A consultation is free and we’re always happy to tell you more on what the world of media content is all about.


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For more detailed information on our campaign management system and resources, click here.