Podcast: Play in new window | Download (Duration: 15:43 — 21.6MB) | Embed
Taking a Break From Social Media While Podcasting
We all need a social media break once in a while. But don’t leave your podcast listeners in the dust! Follow the tips below to ensure that you’ll have your well deserved digital consumption freedom without screwing up all of your hard work building an audience.
Today’s Hosts: Todd Cochrane and MacKenzie Bennett
Taking a break from social media while managing a podcast can be challenging, but it’s definitely possible with some planning and organization. Here are steps to help you maintain your podcast while reducing your social media presence temporarily:
Plan Your Break in Advance: Decide how long you want your social media break to be. Whether it’s a week, a month, or a specific period, having a clear timeframe will help you stay on track.
Notify Your Audience in Advance: Inform your podcast listeners about your upcoming social media break. Use your podcast episodes leading up to the break to let them know when it will start and end.
Pre-schedule Social Media Posts: Take advantage of social media scheduling tools like Buffer, Hootsuite, or social media platform scheduling features. Plan and schedule posts in advance so that your content continues to be published even while you’re on a break.
Prepare Podcast Episodes in Advance: Create a buffer of podcast episodes that can be released during your break. Aim to have several episodes ready to go before your break begins. This way, your podcast content remains consistent.
Delegate Social Media Management: If you have a team or co-hosts, consider delegating social media management responsibilities during your break. This can include sharing the workload of posting updates and engaging with your audience.
Automate Responses: Set up automated responses or messages for your social media profiles and email to let people know you’re on a break. Include an explanation of when you’ll return and direct them to your podcast content in the meantime.
Engage in Batch Work: Before your break, work in batches to create and schedule social media posts, podcast episodes, and other content. This will minimize the need for ongoing content creation during your break.
Focus on Evergreen Content: Create content that remains relevant over time. Evergreen episodes and posts can continue to attract new listeners and followers while you’re away.
Use Guest Hosts or Co-hosts: If you have co-hosts or the option to invite guest hosts, consider having them take over podcasting duties temporarily. They can keep the podcast running and engage with your audience during your break.
Recharge and Reflect: Use your social media break as an opportunity to recharge, reflect on your podcasting goals, and come up with fresh ideas for future episodes.
Return Gracefully: When your break is over, announce your return on social media and thank your audience for their understanding. Consider sharing highlights or insights from your break.
Set Boundaries Post-Break: After your social media break, establish boundaries and a manageable posting schedule to avoid feeling overwhelmed and prevent burnout.
Remember that it’s essential to prioritize your well-being and mental health. Taking a break from social media while managing your podcast can be a positive step in maintaining a healthy work-life balance. Your audience will likely understand and appreciate your commitment to providing high-quality content when you return.
The best place for support with any Blubrry product or service is our ticket system. Tickets give the whole team access vs. direct emails or calls.
Fill out our listener survey at surveys.blubrry.com/podcastinsider.
- Hosting customers can schedule a one-on-one call with Todd or a tech checkup with Mike.
- todd@blubrry.com and mike@blubrry.com