Great news for podcasters! We’re thrilled to announce that Blubrry Podcasting has once again achieved IAB Tech Lab’s Podcast Measurement Certification, meeting the industry’s most rigorous standards.
As the first podcast hosting service ever to receive IAB Tech Lab certification for Podcast Measurement, we take immense pride in maintaining these high standards. The latest certification (Version 2.2) represents the most stringent requirements yet, and we’re excited to say we passed with flying colors!
What This Means for You
For our podcasters, this certification renewal means you can continue to trust in the accuracy and reliability of your podcast statistics. Whether you’re:
- A podcaster looking to grow your audience
- An advertiser seeking reliable metrics
- A network requiring precise download numbers
You can rest assured that Blubrry’s statistics meet the highest industry standards.
Why IAB Tech Lab Certification Matters
In the ever-evolving podcast industry, having certified, reliable statistics isn’t just nice to have — it’s essential. The IAB Tech Lab certification process involves rigorous testing of our entire platform, from architecture to filtering systems, ensuring every number you see is accurate and meaningful.
As Todd Cochrane, our CEO, puts it: “This is the gold standard. There is no substitution to certification of compliance.”
Looking Ahead
As we continue to innovate and improve our services, maintaining these high standards remains a top priority. We’re committed to providing our podcasters with the most reliable, transparent, and useful statistics in the industry.
Want to learn more about our IAB Tech Lab-certified statistics? Visit our website or reach out to our support team. We’re here to help you make the most of your podcasting path!