Paul Green's MSP Marketing Podcast

Paul Green's MSP Marketing Podcast

Latest Episodes

Episode 35: Use case studies to win more clients
July 13, 2020

In this week's episode We all know how important case studies are in helping to get new clients, but did you know there's so much more you can do with one? This week on the show, Paul explains a few simple extra steps that you could apply to the proces

Episode 34: How to market cyber security
July 06, 2020

In this week's episode So right now you class yourself as an MSP, however the chance of you becoming an MSSP (a Managed Security Services Provider) in the next 5 to 10 years is quite high. As the importance of cyber security increases, in this week's s

Episode 33: Protecting client retention during Covid
June 29, 2020

In this week's episode Although MSPs have had the opportunity during the Covid pandemic to service more clients needing homeworking solutions, the issue of client retention has never been so pressing. In this week's show Paul's joined by an expert in g

Episode 32: Videos make your MSP look sexy
June 22, 2020

In this week's episode It may not be a word you thought you'd ever associate with your business, but do you want to feel 'SEXY'?! This week Paul talks to an MSP video specialist about how to upgrade your image and influence people on your website throu

Episode 31: SPECIAL: Get new clients deep dive
June 15, 2020

In this week's special episode Unless you've reached capacity, I bet you'd love more new clients. If this is something you struggle with (most MSPs do), then this special episode of the podcast is just for you. Listen to a real marketing deep dive betwee

Episode 30: What your MSP can learn from Iron Man
June 08, 2020

In this week's episode Did you know there's a link between Iron Man and your MSP? Paul explains why embracing the 'Iron Man protocol' could really make your MSP stand out in the crowd and boost your business These days when it comes to marketing your

Episode 29: Should your MSP have its own podcast?
June 01, 2020

In this week's episode Google are not really in the search business, they're in the experience business. Paul's joined by an SEO expert (who also happens to be the VP of marketing at SolarWinds) to explain this and how you can appear higher in searches

Episode 28: The huge profit impact of price increases
May 25, 2020

In this week's episode Some of the best IT innovations are born from the simplest of ideas, just like the incredible physical Helpdesk Buttons that allow your users to summon support. Paul's joined by Alex Permenter and his colleague Elizabeth Copeland

Episode 27: A good time to buy a competitor?
May 18, 2020

In this week's episode What will be the new normal for MSPs when the pandemic is over? Paul's joined by special guests Heather and Brian Johnson from Gozynta to talk about what we're going to be facing and how you can spot some huge opportunities among

Episode 26: How to get your technicians to upsell
May 11, 2020

In this week's episode Coming up in this week's show we're going to look at why most technicians are so bad at upselling, and how to motivate them to tell you when your clients really should be buying extra services from you We're also going to look at h