You've agreed the date and venue for your business event. How do you market to get people to come to it?

You've agreed the date and venue for your business event. How do you market to get people to come to it?

Effective email marketing should be an essential part of any business marketing strategy. But many people struggle with knowing how to do it or what to say to ensure their emails are opened amongst all the spam.

As businesses, we all like receiving recognition from our customers that we are good at what we do, and it may come in the form of testimonials, recommendations or verbal thanks. But how about taking it a step further and actually entering for an 'offi...

There are so many changes and trends in marketing, it's difficult to keep up with them all. What do you need to know for 2018? Which marketing predictions and ideas are on the 'ones to watch' list? In this episode, we look at: -

We have talked about the rising importance of using video marketing as part of the marketing toolbox on several podcasts. So we thought it would be good to go into a little more detail about why video use is growing,

Today’s episode is all about GDPR, which is General Data Protection Regulation which is new legislation that is coming into operation in May 2018, something that ALL businesses need to be aware of.

Today we’re going to give you a quick guide to podcasting and on how to set up a podcast channel. So Liz why are we talking about this today? Well, I was at a networking event last week and interestingly I was talking to someone about our podcast and ...

I guess a lot of people will think ‘oh. I don't a social media policy, I do it all myself' or ‘I leave to someone in the team'. Well, this is exactly why you should have one! By setting out clearly how you operate your social media account means that a...

All too often though we hear of startup businesses, who allocate precious little to their marketing budget, who then face critical decisions when their business fails to take off.