Tonya Edinger’s foray into the event planning business is interesting, to say the least. She could easily be called “The Reluctant Event Planner.” Fast forward 20 years and that woman who was sure she would be eating cat food has advanced to become one...

“Somebody always knows somebody in the media.” Not the best strategy to get coverage for your events, right? Yet so many organizations handle their event promotions in that fashion. Seems crazy. Here are some great tips to get your media program under ...

How you and your organization handles ticketing for your event can make or break the bank. What do you do with your VIP guests? Your general admission guests? And all of those are before you handle your sponsors,

Three of the worst words to hear from a potential sponsor are, “send me something.” At that moment, many event coordinators are paralyzed. They have nothing prepared, no real plan and subsequently agree to send over packages that they know are incomple...

We are living in interesting times, to say the least. As people make the transition from a “work” environment to the “home” environment for work, there are a number of important things to remember. Let’s call them “The Big Three.

To have a Junior Board. To not have a Junior Board. So many questions that come up regarding Junior Boards and their operations. Many organizations overlook this most important addition to their structures cited that they need to be managed,

Sponsors are vital to a non profit organization. We all know that. The quest to find the right fit between sponsor and cause is on going. Here are some great tips to improve your reach when searching for that perfect match. It can be done…

It is so important to thank all of your guests. Who doesn’t know that? Yet when it really gets down to it, by the end of an event, no one really wants to do that. They know they should but they’re tired. Here’s some great ideas to further your event fo...

Do you walk your event before it takes place? I mean, really walk through your event? Or do you sit at your desk and go through the event in your head. We’ll go through a number of different techniques to ensure that nothing falls through the cracks.

You bet ‘cha. Cracker Jack is old school and it’s awesome. It is enjoying a massive resurgence as younger folks discover that it’s retro, very cool, tastes great and has a prize! It goes to show that something considered “old school,