The Business of Self-Publishing
Latest Episodes
2 Amazon Marketing Tools to Help Make Your Book a Financial Success
Synopsis Amazon provides two very powerful and easy-to-use tools to get our books in front of millions of potential readers and buyers. Together these two tools help form the basic foundation of an author’s marketing plan.
Health Care vs. Health-Care vs. Healthcare: The Debate Continues
Updated December 3, 2022 - Subtitle The battle over healthcare in the U.S. today - Synopsis The term healthcare will eventually become widely accepted as one word, not two, whether die-hard grammar
How a Book Foreword Can Help an Author’s Career
Synopsis How a carefully written book foreword can boost the career and book sales of both the author of the book, AND the author of the foreword. - What You Will Learn 1. You will learn how a careful
3 Questions to Help You Discover Your Passion
Synopsis How to start the questioning and exploration process that will help you discover your passion. Here are three basic questions that I believe you should ask yourself to help you start your jo
4 Hot Tips to Writing a Sell Sheet’s Call-To-Action (CTA)
Synopsis An effective call-to-action is the linchpin of a successful sell sheet. If its done right it can help generate greater book sales. The sell sheets call-to-action will play a pivotal role in
9 Tips on Writing a Great Description for a Non-fiction Book
Synopsis If your books description does not grab the reader by the collar, and quickly convince them that you have the answers that they are looking for, you are going to lose them. This short list o
8 Tips for Safeguarding Small-Business Computer Data
Synopsis No matter how small your business is, you must still have a data backup plan in place. No one method alone is a guarantee that your data is completely safe. So here are some tips that show yo
2 Essential Ingredients That Make a Book Foreword Great
Updated December 4, 2022 - Subtitle A well-crafted foreword can substantially improve your book sales - Synopsis A foreword is an essential marketing tool for your non-fiction book. If written correct
What Are Niche and Micro-Niche Publishing?
Updated February 2, 2023 - Subtitle Writing for a tightly defined segment of a larger market can be profitable - Synopsis Niche marketing and micro-niche marketing are essential and powerful ingredien
Questions to Ask before Writing Your Book’s Introduction
Synopsis Your books Introduction is a crucial first step for readers. It prepares them for what's to come AND ignites their interest to read on. This makes your books Introduction an important marke