Mornings From The Cabin
Latest Episodes
#88: Now Is The Time To Give Back, Help Others
We're all in this together. What does that even mean? It's something I've been thinking a lot about in these days of business shutdowns, social isolation and social distancing. For me, I'm focusing on how to be an even better person. And truly making a d.
#87: Taking Ownership, Making Choices, and Struggles
In this episode, I share the story of my career journey. It has been filled with highs and lows. It has been filled with naysayers and it has been filled with regrets. I have spent the last 10 years trying to rationalize time lost and what I still consid.
#86: Be Real On Instagram, Not 'Perfect'
There's so much advice floating around out there about what you should and shouldn't do on Instagram. Most of it is wrong. Instagram is NOT Facebook. It's not Twitter. In fact, it's something totally unique. Its power is that it is a 'discovery' channel..
#85: I'm Not Sure About The Value Of A Facebook Like Anymore
I've noticed a growing trend in my industry today: More and more newcomers to the marketing field, many with little experience, are trumpeting 'popularity' as the key indicator of success for businesses. It's all about the number of Likes. And views (eve.
#84: Stop saying WE! Be proud that it's only YOU!
I see new solo entrepreneurs make this mistake all the time. They try to mask that their new business is really just themselves doing it all. So they use the words "WE" or "TEAM" to describe their business. Why do they do it? Because it makes them appear.
#83: Three Biggest Marketing Excuses I Hear From Small Businesses
Throughout my 10 years in business as a social media strategist, filmmaker and conference speaker, I've heard a ton of excuses from businesses about why they can't do or need various types of marketing. In this episode I talk about three of the most comm.
#82: The Secret Sauce Decision-Making Formula: Head, Heart, Gut
We all face decisions in life and in our careers. More times than not, I find the Head, Heart, Gut decision-making formula helps guide me, evaluate stuff, and choose the best path. Make note that I said best path. It might not always work out, but that's.
#81: Hey small businesses, this is the problem that happens when you don't tell stories
It is drilled into the heads of business owners and organizations everywhere by marketing gurus.... "Tell stories!" To be honest, most of those pitches fly over the heads of most small businesses. Too hard to understand. Too overwhelming. Too much "show .
#80: A Cautionary Tale About How A Hashtag Can Backfire
In the community where I live, a hashtag was adopted several months ago by the municipality and used by local politicians. The hashtag attempted to illustrate that the fabric of the community is what makes the community undeniably unique. Trouble is, loc.
#79: You need to know this about websites in 2020!
Hey, you're super proud of that website that you had built five years ago! Congrats! Or, maybe not. Here's the kicker: Your website is pretty much out of date and out of touch with reality in 2020. You only have to look at some of the big keys for Google.