In this episode, Tessa Burg talks with long-time friend and AI transformation expert Patty Parobek about the intersection of AI and marketing.

Discover how AI can transform your marketing strategies. Liza Adams, one of Pavilions 50 CMOs to Watch in 2024, joins Tessa Burg to share how AI enhances strategic value and deepens market insights.

Discover the importance of foundational business practices and learn about the critical role of big data, neural networks, and human expertise in guiding AI development.

Join Tessa Burg as she talks with technology investor and advisor Alani Kuye.On this episode of the Leader Generation Podcast, Tessa and Alani explore the strategic significance of the current technology wave. They focus on the evolution from Web2 to We

Guest Simon Severino, CEO of Strategy Sprints, shares insightful strategies for creating a culture of opportunity within organizations, stressing the importance of being buyer-centric in todays fast-paced market.

Tessa Burg and Matz Lukmani explore strategies for campaign optimization, including ways to prevent ad fatigue and protect brand reputation.

Join us this week as we welcome back Matz Lukmani to discuss optimizing your ad campaigns with Googles extensive media inventory for improved lead quality and conversion rates.Matz, a product lead for Google Performance Max, shares compelling success st

Will Cady, Reddits Global Brand Ambassador, shares practical advice on transforming anxious feelings into creative fuel and highlights the importance of managing emotions to enhance creativity. We also explore how artificial intelligence is changing the

This week, Tessa and her guest, Evan Shapiro, explore how brands must adjust to changing consumer behaviors, highlighting the essential shift from reach to meaningful engagement.

Discover key strategies for navigating the post-cookie marketing landscape on this episode of the Leader Generation podcast.