In the life of a bank marketer, too often compliance officers are made out to be the villains. They are the butt of most bank marketers’ jokes. But, is everything really their fault? This week, John and Josh discuss practical tips to help you maintain ...

What’s the future of bank branches? In a world where online banking seems to offer almost anything clients might need, you may wonder if there’s any benefit to managing physical locations. John and Josh talk with Siya Vansia of ConnectOne Bank about th...

How many unread emails are sitting in your inbox? If you’re anything like John, that number may be too embarrassing to admit. Although many proclaimed email marketing dead in the past decade due to oversaturation, John, Josh,

John and Josh welcome Chris Nichols, chief strategy officer of CenterState Bank, to discuss crafting marketing budgets that will make your bank stand out. The trio even delves into Chris’s early days of blazing the trail for online banking—the life of ...

John and Josh are back at it, celebrating some marketing wins. Josh recounts his beef with The New York Times, and the duo discusses how Apple swagger-jacked a Renasant commercial from nearly two years ago (although Josh doesn’t really know what ‘swagg...

Sometimes we get distracted by the new and shiny. Figuring out the next fintech breakthrough or deploying the latest marketing tactics seem exciting, but in this chase for the latest and greatest, we often overlook the basic fundamentals.

From advocacy to education and networking, associating with your banking and industry associations can be very beneficial. In this podcast, John and Josh discuss partnering with your banking associations and getting the most out of it.

Tax season is upon us! While everyone is trying to maximize their tax return, learn how to maximize your marketing message while clients have “extra money.” John and Josh talk with Dave Pond, former Digital Program Manager for H&R Block and the newest ...

Happy Monday from Marketing Money Podcast. In this special episode, John and Josh discuss their favorite, and least favorite, commercials from the Super Bowl. We will get back to bank marketing next time, but for now,

In this episode of Marketing Money, John shares his excitement for the upcoming Justin Timberlake concert, and Josh teaches us what “Superb Owl” means. They eventually get around to talking about Super Bowl commercials, too.