Christopher Lochhead Follow Your Different™
Latest Episodes
362 The Hero’s Journey: How To Make Your Customers The Heroes Of Their Own Transformational Journeys | Category Pirates
On this episode of Christopher Lochhead: Follow Your Different, we delve into the revolutionary concept of the experience economy. Coined by Joe Pine and James Gilmore in the late 1990s, the experienc
361 A Tribute to Bill Walton
On this episode of Christopher Lochhead: Follow Your Different, I would like to share with you a very special tribute to a man who's not only a legend in the world of basketball but also a cherished f
360 2024 Is 1939 (Again) In America
On this episode of Christopher Lochhead: Follow Your Different, the conversation takes a deep dive into the complex and sensitive situation in Gaza, Palestine, Israel, and the broader Middle East, and
359 Life Is In The Transitions with NY Times Bestselling Author Bruce Feiler
Here at Christopher Lochhead: Follow Your Different, weve had the privilege of engaging in conversations that transcend the ordinary, delving into the depths of what truly makes us tick. On this epis
358 Unlocking Revenue: AI’s Predictive Power in Business with Clari CEO Andy Byrne
Welcome to a special episode of Christopher Lochhead: Follow Your Different, where we dive deep into the intersection of artificial intelligence (AI) and business growth. Today, we have the pleasure o
357 Crowning Achievements: Shante & Lauren’s Trailblazing Journey in Wig Rental Category Design with Shante Frazier and Lauren Mitchell of WellCapped
On this episode of Christopher Lochhead: Follow Your Different, we have the pleasure of sitting down with two remarkable entrepreneurs, Shante Frazier and Lauren Mitchell, the co-founders of WellCappe
356 Unbroken Spirit: The Fight To Save American Wild Horses with Scott Wilson of American Wild Horse Conservation
Here at Christopher Lochhead: Follow Your Different, we've had the privilege of engaging in conversations that are not just thought-provoking, but also deeply impactful. On this episode, we sit down w
355 How To Win On Shark Tank, Create A Category, & Save Billions of Butts with Sean Riley, Chief Dude at DUDE Wipes
On this episode of Christopher Lochhead: Follow Your Different,we have the pleasure of welcoming Sean Riley, the co-founder of Dude Wipes. For those unfamiliar with it, Dude Wipes is a brand that ha
354 Sweat, Barriers, and the Birth of BODi: How Carl Daikeler Defined a New Fitness Category
On this episode of Christopher Lochhead: Follow your Different, we have a conversation with Carl Daikeler, the visionary CEO of BODi (formerly known as Beachbody). We explore Carl's remarkable journe
353 Russia Could Have Been Legendary: Russia’s Turbulent Transition with Kevin Maney, NYT Bestselling Author of Red Bottom Line
On this episode of Christopher Lochhead: Follow Your Different, we are joined again by a dear friend, Kevin Maney, as he shares stories about the missed opportunities for innovation after Soviet Union