James Schramko Podcast

James Schramko Podcast


1052 - Exploring YouTube vs. Podcasting: My Journey and Questions

December 20, 2023

01:53 - In an evolving digital landscape, should one focus on podcast or YouTube? Or a combination of both?

04:19 - It’s not unusual for podcasters to get lackluster results when transitioning to YouTube.

06:47 - Does being in the same physical space beat remote podcast recording in terms of the quality and authenticity of an interview?

08:30 - Making the shift from purely audio-based content to a YouTube video podcast has been interesting for me.

10:49 - Comparing the roles and challenges of YouTubers versus podcasters, Charley and I discuss the unique aspects of each medium.

13:06 - If you’re looking to dominate with a YouTube podcast, Charley recommends pushing all traffic to the platform.

15:09 - Short clips can be an effective means of promoting longer content and attracting a wider audience.

16:56 - One of the most powerful ideas for succeeding on YouTube is considering what people search for.

19:42 - Can YouTube Shorts get more views on youtube for full-length videos?

24:01 - Charley is a big fan of linking lead magnets to YouTube videos as a strategy for growth.

25:23 - So you’ve gotten someone to watch a video - what should happen next?

28:30 - As a media pro, what advice does Charley have for me?

28:51 - Podcast interview skills have always been a strong point in my podcasting journey.

30:12 - Direct all podcast promotion to YouTube? Yes, says Charley.

31:13 - Charley says, as the “king of memberships”, I would do well to capitalize on what I do best.

34:16 - Is there a keyword you should look to own on YouTube?