Owning your Niche. If you are a business owner or entrepreneur thinking about writing a book, then this interview is for you! Alison herself a published author offers so much insight about the benefits of 'owning your niche' and describes the sweet spot f

Creating a business plan for your book. I can't tell you how much valuable information Nina shared during our interview - you have to listen! From her new book - The Author Training Manual (US),(UK) Nina talks about the 4 key things writers need to bec

How effective are book trailers? I stumbled across Cathy's blog looking at the pros and cons of book trailers and contacted her immediately to request a podcast interview. My objective is to offer value to authors and writers, so they are well informed wh

Setting up a Writers' Group. After reading a blog Nathaniel wrote and I listened to an interview he did about how he successfully published his book and his involvement in the Greenpoint Writers Group, I wanted to provide some information for anyone who h

How to market and promote your audiobook. In episode #17, I hosted a podcast on the process of getting started with audiobooks; and once you decide if you do it yourself or get a narrator, you have to market and promote it. Shelley Hitz who has several

Why Email Marketing is important for Authors. Email Marketing is essential for every business and equally so for authors as more of them become authorpreneurs and more in control of their writing career. Kimberley talks about the benefits of having an ema

The Authors' Guide to Successful Crowdfunding Campaigns In my first podcast with Thomas, (listen here), he talked briefly about the success he's had with Crowdfunding campaigns and so understands what's involved. In this podcast he talks about the increas

Understanding Amazon Algorithms and reaching an International audience What a fantastic interview with Penny. She shares so much about Amazon algorithms which are important to every author and writer who wants to be successful. All her research on how Ama

Creating an Effective Book Cover Design With most genres being competitive, it's important every author and writer has a book cover design that grabs his/her readers' attention online and offline quickly. Aimee offers her expertise on what authors and wri

Getting Started with Audiobooks. There's a lot of growth potential in audiobooks - much has been predicted for 2014. For authors who may have considered it and not sure where to start or what it involves, I thought Andy Marlow would give some insight, whi