On the show today we talk about What is pressure? Why do humans create pressure on themselves when it is not a great experience! How to create mental toughness Why it is not about shutting thoughts out, it is about using emotions to work for you. The 4

We talk about how the recession has affected the way consumers view brands and how their spending patterns have changed. So How the recession is acting as a catalyst for consumers to reinvent themselves. How the feeling a brand portrays has increased i

On todays show Anna Farmery asks about How society is changing The relationship between change and human beings Does the pace of change alter the roles of government, business and the individual? Do we need to change our perception of society and commu

Josh Bernoff joins Anna Farmery on The Engaging Brand podcast to talk about his new book called Empowered.  We discuss  The importance of empowering customers How customers are a marketing channel How people creat

Nancy Duarte   joins  Anna Farmery on The Engaging Brand podcast to discuss concepts from her new business book, Resonate Are interviews, presentations?  How emotion persuades an audience? An audienc

Anna Farmery talks to Ron Wince on The Engaging Brand leadership podcast about Is continuous improvement a tool or a culture? Why continuous improvement should not be "an internal department at the back of the factory" but customer focused. Continuous i

Is work inherently unhealthy for us? Why simple changes to your diet and exercise can make a huge difference to your career. How the gym may not be the answer for all of us... How to take small steps at work to make you more productive in your working d

Is being a leader about selling your values or finding people with the same values? How leadership is not a practice but a purpose. Is it realistic to have emotional commitment from a team member? The irony that emotional commitment works best when rati

George Lucas  joins Anna Farmery on the podcast to talk about how to negotiate with confidence.  Does your negotiation style change with age? The concept of negotiaphobia! How negotiation is an ongoing process not a transac

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