The Engaging Brand
Latest Episodes
Show 324 - Mining the Social Web
Matthew Russell on data mining to grow your business
Show 323 - Brand Driven Innovation
Erik Roscam Abbing joins Anna Farmery to discuss branding, innovation and design
Show 322 - Terms of Engagement
Dick Axelrod on why people don't need to like change
Show 321 - Do we need a new capitalist model
Umair Haque on how business needs to evolve
Show 320 - Making your competitors irrelevant
David Aaker on how to make your brand relevant
Show 319 - Creating a Safe Culture
Aubrey Daniels on safety and behavioural analysis
Show 317 - Is advertising still effective
Dan Hill on how to make advertising for you
Show 316 - How to measure happiness
Ivan Robertson a recognised industry expert on leadership and development joins Anna Farmery on The Engaging Brand podcast to talk about whether we can measure happiness. What is happiness? Does happiness depend on
Show 315 - Coping with Cyber Overload
Anna Farmery talks to her about Why do humans become addicted and is cyberoverload different to other types of media addiction such as TV. How our brains are wired for a low tech world. Does Cyberoverload happen due to avoidance of wor