Build a Big Podcast - The Marketing Podcast for Podcasters

Build a Big Podcast - The Marketing Podcast for Podcasters


Latest Episodes

Day #12 - Podcast Listener Hurdles
November 12, 2019

If you want a BIG podcast, whether your format is solo, co-hosted, or interview, you need to know your listeners. I encourage all hosts do set up one-on-one meetings with listeners on a regular basis to keep in touch with where they are and what...

Day #11 - Mistakes
November 11, 2019

The people who listen to your podcast are making mistakes. If you talk to them often, and you should, you'll start to see patterns – the same mistakes made over and over. Talking about common mistakes listeners are making on your podcast and can...

Day #10 - Mentorship
November 10, 2019

I don't believe in the concept of the "self-made man." Everybody has help along the way and we're all influenced by others, even if that influence shows us what not to do. This is especially true when it comes to the subjects we podcast about. If you...

Day #9 - Why You're Excited
November 09, 2019

Excitement is contagious.  Have you ever seen an excited person in a public place sharing that excitement with a friend? People are naturally attracted to situations like this. What about your podcast subject do you find exciting? Why do you care...

Day #8 - The Book
November 08, 2019

You can tell a lot about somebody from the books they read. Whenever I meet somebody interesting, I always ask about this. The books we read tell a lot about us. They help define our beliefs. They help us to move forward with our lives. You want your...

Day #7 - False Beliefs About Podcasting
November 07, 2019

This episode, Day #7 of the 30-Day Solo Podcast Challenge, continues where yesterday's episode left off. As mentioned yesterday, one of the best things you can do to set yourself apart from other hosts and make yourself (and your podcast) stand...

Day #6 - Do The Opposite
November 06, 2019

Legendary speaker and broadcaster, Earl Nightingale, once said, “If you want to be successful in life, simply watch what most people would do in a given situation, and then do the total opposite." In general, this is arguable good advice. But as a...

Day #5 - What's The Problem?
November 05, 2019

All successful podcasts solve a problem. This could be a big problem or a small problem. Regardless, it's important to the people who listen. If you want to attract listeners to your podcast in a big way, you have to know your problem. If you want to...

Day #4 - How You Got Here
November 04, 2019

FUN FACT: Your first podcast isn't usually where you end up. Similar to the people we date, jobs we work, and places we live, very rarely do we have podcasting success the first time around.  So there's a pretty good chance the podcast you're...

Day #3 - Because Of Your Podcast...
November 03, 2019

This is Day #3 of the 30-Day Solo Podcast Challenge. On the previous episode, the topic focused around a common question every podcaster gets asked, "How did you get into podcasting?" This episode is about another common question and how to give...