Frictionless Marketing
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Latest Episodes
BENTLEY MOTORS CCO & CMO, Jeffrey Kuhlman, on DEI and Holding Safe Events During COVID
Jeffrey Kuhlman is Chief Communications and Marketing Officer at Bentley Motors, Inc. Jeff was serving as communications chief for the U.S. arm of the British luxury automobile brand when he added marketing responsibilities in 2016. He reports to the pres
CARNIVAL CRUISE LINE CCO, Chris Chiames, on Weathering a Brand Through the Rough Waters of COVID-19
“The communicators have to ask the tough questions, but we also have to bring people together, and we have to understand their needs.” Chris Chiames is the Chief Communications Officer of Carnival Cruises. As CCO, Chris reports directly to Carnival Cru
Luminaries Circle: LEVI’s CCO, Kelly McGinnis & Maureen Lippe on Executive Female Leadership
The Luminaries Mentoring Circle is a conversation series on female leadership with Lippe Taylor Founder and Chairwoman, Maureen Lippe and PRovoke Media’s Aarti Shah. In this series, we invite the industry's most accomplished and respected leaders to prov
KAO President Karen Frank on Launching Brands During Covid & Balancing Intuition and Data
“We can't learn for theory; you have to learn for action, and really not be afraid of risk.” As President of Kao USA, Karen has overall responsibility for the Japanese consumer product giant’s operations in the Americas and Europe. An 11-year veteran of
Serving Up Your Brand’s Recipe for Lasting Change With YUM! BRANDS CCO, Jerilan Greene
"Equity and inclusion, when done well, is a transformative strategy…it should be treated with the same rigor a business would address any challenge.” Jerilan Greene is the Global Chief Communications and Public Affairs Officer of Yum! Brands, Inc., the p
MASTERCARD CMO, Raja Rajamannar on Serving vs. Selling
Raja Rajamannar is the Chief Marketing and Communications Officer of Mastercard and the President of its Healthcare division. In the past, Raja has held management positions at multiple Fortune 500 companies, including Unilever, Citigroup, Anthem, and, mo
Catherine Blades, CCO of AFLAC
Catherine Blades is the SVP, Chief ESG, and Communications Officer of Aflac, a company she’s been at for over six years. Catherine is a PR News Hall of Famer, Forbes' inaugural inductee in the Women in Communications Hall of Fame, a two-time Cannes Lion w
SOUTHWEST AIRLINES CCO, & SVP Linda Rutherford
“Our early employees took a big risk and banded together in what we call today a warrior spirit. It was a matter of ‘we must survive against all odds.’ I think those very early beginnings served as a great foundation for what our culture has become today.
Spotify’s Head of Communications, Dustee Jenkins
Dustee Jenkins is the Head Of Global Communications and Public Relations at Spotify. Dustee joined Spotify in late 2017 from Target, where she spent seven years, culminating in the role of Chief Communications Officer. In addition to being part of PRovoke
AbbVie's Head of Communications, Javier Boix on Effective Storytelling in Healthcare Communications
“Storytelling is much more a science than an art. But it’s still an art, and it needs to be informed by science, meaning analytics data.” In today's interview, Lippe Taylor CEO Paul Dyer sits down with Javier Boix, the Head of U.S. Communications at AbbV