In this episode of “Worth Your Salt,” Jennifer Orechwa sits down with Solita Roberts, founder of “Style to Impact,” to discuss the transformative power of wardrobe choices for health and wellness practitioners. Solita shares her journey from the finance industry to style coaching, emphasizing how intentional clothing choices can elevate professional presence, build trust, and enhance credibility. She also discusses the importance of developing a signature style that aligns with personal brand values and offer practical steps for creating an impactful wardrobe. Solita provides insights into her “Style Shift Session,” digital wardrobe styling process, and the concept of a capsule wardrobe for both women and men in the industry.

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• How authenticity in appearance can build trust and credibility with clients in the health and wellness industry.
  
• Strategies for developing a signature style that enhances both personal confidence and professional authority.
  
• Practical tips for building a capsule wardrobe that is minimalist yet impactful, helping practitioners align their style with their brand.
  
• Actionable steps for aligning wardrobe choices with personal values, and the benefits of Solita’s “Style Shift Session” for a style transformation.
  

Solita Roberts is the founder of Style to Impact, a personal styling and image consulting firm. After spending over 15 years in the male-dominated finance industry, Solita transitioned to styling, focusing on empowering entrepreneurs, executives, and leaders to use their wardrobe to reflect their brand. Solita’s approach combines practical style advice with deep personal reflection, enabling her clients to show up confidently and authentically in both personal and professional spaces. Her expertise spans across various industries, helping her clients feel empowered through the clothes they wear.

Timestamps:

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• [02:15] – Why your wardrobe matters in health and wellness
  
• [04:40] – Solita’s journey from finance to fashion
  
• [09:05] – Authenticity through personal style: How wardrobe impacts trust
  
• [12:30] – How to bring cultural and personal expression into your wardrobe
  
• [15:50] – Dressing for success as an introvert: Letting your clothes speak for you
  
• [20:45] – Styling tips for both men and women in the wellness industry
  
• [25:10] – Aligning your wardrobe with your professional brand and personality
  
• [28:35] – Capsule wardrobes: Why personalization matters more than minimalism
  
• [35:10] – Success story: How bold fashion choices empowered a TEDx speaker
  
• [40:25] – Key wardrobe mistakes to avoid when dressing for credibility
  
• [44:50] – Actionable tips for aligning your style with your brand and values
  

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2. Authenticity is Key: Your wardrobe is a direct reflection of your personality and brand. Solita explains how being authentic in your clothing choices builds credibility with clients.
   
3. Professional Presence: Learn how to use your wardrobe to make an impact in professional settings, particularly in health and wellness, where trust is essential.
   
4. Styling for Comfort & Confidence: Solita offers advice on how fitness professionals and those constantly on the go can balance comfort with personal style.
   

Resources:

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• Style To Impact Website – Book a Style Shift session with Solita Roberts. 
  
• Follow Style to Impact on Facebook
  
• Follow Solita on Instagram
  
• LinkedIn: Solita Roberts
  
• Book: The Power Is Within You by Louise Hay