It is very easy to get the cart before the horse and spend all our time picking colors and fonts and never think about a message that will connect with our ideal customer. Matt Stone is here to help us avoid this trap. He talks us through our marketing strategy, our message, and finally how we should think about our branding.

Sponsors:

Kaizen Solutions

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Relevant Links:

Dakota Growth

Matt's Previous Episode:

Ep. 431 Matt Stone – How to Find Your Ideal Customer