How are leading organizations using analytics and AI to drive customer engagement and retention? In the latest episode of Whats Your Edge?, Laura and Kuber Jain, of Headspace, explore practical steps

Laura Patterson sits down with Doug Norton, CMO of Inspire Semiconductor, to explore the real-world complexities of launching a breakthrough product in the high-performance computing space. Doug takes

In this episode of Whats Your Edge? Victor Gichun, Vice President of Business Development, shares how Excess Logic leverages a dynamic ecosystem and customer-centric processes to deliver exceptional

Rebecca Woan, founder of Chartwell Insurance Services, leveraged a strong value proposition and customer-centric strategy to differentiate the firm from competitors, and empowered employees to deliver

Christina Porter, President of Stallergenes Greer Canada, reveals how process reengineering, customer-centric strategies, and transparent communication helped rebuild trust, improve customer experienc

Mark L. Vincent discusses how boards of directors (BOD) and C-Suite members must collaborate to drive customer-centric strategies. He expounds on the importance of strategic alignment, crafting data-d

Explore how aligning business strategies with customer expectations fosters loyalty, differentiation, and long-term success. Featuring Karen Norheim, CEO of American Crane, this episode of 'Whats You

Explore how King of Texas Roofing navigated the challenges of change management to foster a collaborative and customer-centric culture that resulted in greater customer retention and customer acquisit

Explore this episode of "Whats Your Edge?" where Laura Patterson and guest Heather Valentine delve into strategies for overcoming three barriers to revenue growth. Learn how to leverage operational e

Gone in a flash! That can happen when the tide topples a sandcastle or product development fails to consider value proposition, messaging, positioning, and operational excellence prior to launch. Lear