Up Your Marketing!
Latest Episodes
UYM_077 – Zombie Chow
I made a comment about not buying logo'd promotional products. Here's a brief rationale why. - 6 min 44 sec
UYM_076 – Following A Bad Plan Explained
I made a comment on social media last week, and I didn't explain myself well enough. So here I am, hat in hand, to try to tell you all what I meant. - 5 min 55 sec
UYM_075 – Have Fun & Reward People
Don't be afraid to have fun with your next marketing effort. Reward your target audience, as well as your employees and volunteers, with small, cheap gimmees. - 8 min 45 sec
UYM_074 – The Last Thing You Should Do
Want a chance to get ticked at me? Well, listen to this episode! I talk about advertising - the last thing you should do, and I mean that literally. - 12 min 39 sec
UYM_073 – We Accept Competitors Coupons
We talk about all the reasons you should start a couponing program for your business, regardless of what you do. From the worst reason, to the very best reason. Two quick actions for you to take right now! -
UYM_072 – Build Relationships To Influence Feelings
I tell you a terrible story about myself. It's like a traffic accident - you'll want to take a good look. Trust me, it has to do with the message in this episode. - 8 min 58 sec
UYM_071 – 6 Clarifications For C-Nap Plans
We've gotten a number of questions regarding the Cocktail Napkin Plans. I try to make things clearer for you in this episode. Make sure you listen for point #6 - "The C-Nap Charts & Graphs Card." - 9 min 32 sec
UYM_070 – Our 80/20 Principle
We spend a few minutes answering a question today about how Agile' Marketing Services works with our consulting services. It's a variation of the 80/20 principle. Take a listen! - 6 min 27 sec
UYM_069 – Emotionally Persuasive Marketing Messages
We take all of Crimmins' 7 Secrets and craft a compelling marketing message. You can use this example to build your own message that gives a gut punch to your target market! - Get the book here: https://amzn.to/2I722s4 - 15 min 43 sec
UYM_068 – Persuasion Secrets 6 & 7
Our last two persuasion secrets from the 7 Secrets of Persuasion. #6 is to Create Experience With Expectation. #7 is to Add A Little Art. - Next episode, we put them all together and make a very persuasive message. Get the book here: https://amzn.