We cover the seven essential action steps to get your RecEx Status kickstarted.  Grab a pen and paper, and get going! - 9 min 40 sec

We're talking about the five main principles behind building Recognized Expert Status.  Listen in to find out what they are! - 23 min 49 sec

We get some great advice from Lauren about connecting over social media through narrative - that is, stories! - See ILoveMalva.com for more from Lauren. - 30 min 14 sec

After we ran an ad for a client, we figured "Why not?"  SO we ran one for the Up Your Marketing Podcast.  We spent a little money, generated some data, and here's our report on what happened.  It's not scary, it's not expensive.  Try it! - 10 min 21 sec

A case study of a tiny promotion we did for a client a couple weeks back.  They wanted to promote a YouTube video on Facebook.  How'd they do?  Listen to find out. - 12 min 6 sec

A little different show.  We talk to first-time entrepreneur Cat about her small jewelry design & crafting biz.  She's not so different than a lot of folks running their own companies! - 27 min 14 sec - https://www.catgdesign.com/

If you're going to run an ad, or have some other type of promotional event, you need to have an idea why you're doing it, what you expect to happen, and how to figure it all out.  You need a plan. - 7 min 48 sec

You need a page on your website that addresses exactly the concerns of the person who is visiting.  You need a lot of landing pages! - 10 min 4 sec

Here they are - six quick tips for creating content that will get you noticed by your prospects, peers, industry and the media. - And here's a link to the six graphics: http://bit.ly/2KS118U - 4 min 56 sec

Double opt-in, that is.  Here's a quick explanation as to why. - 5 min 49 sec