Marketing your business can be tough, but by leveraging other people's audiences can sometimes magnify the impact and therefore results. Joint Venture Marketing can be a great way to get exposure to a whole new audience. But it is not always as...

In this episode Robert interviews James Reed, Chairman of REED the recruitment specialists, about his new book, Why You? 101 Interview Questions You'll Never Fear Again.   As well as a useful prep book for interviewees, it can also help...

You are probably well aware of the value of content and producing regular posts for your site can see your online marketing efforts rewarded in many ways. It can be frustrating though when you’re stuck for an idea and you need to get a blog post...

Sean & Robert have differing opinions when it comes to Search Engine Optimisation (SEO) and in this episode they look at the reasoning behind their thoughts on the subject. There is no denying SEO has become more difficult and much of it far from under a

When it comes to choosing a domain name for your business or next online venture there are many options to consider. But which are important and which are just pure marketing aimed are parting you from your money? In the final episode of 2014 Sean & Rober

Robert & Sean review their latest latest reading list. With books on everything from productivity to creative writing, some old and some very new releases. There's sure to be something in here that will inspire you to improve your business or widen your k

Sean & Robert discuss some of the ways you can use Twitter Ads to reach your audience and make your social media marketing more effective. We always tend to look at Twitter as the marketing channel that business can leverage for free. But with the vast am

The free ride on Facebook may be over for businesses, but the platform is still a powerful component of the marketers tool kit. With the ability to place ads in front of a highly targeted audience means you have a great opportunity of getting a measurable

In 40 countries website page views from mobiles outnumber those from a desktop computer, according to StatCounter (August 2014). If you include tablets , then that number increases to 48 countries. But do all businesses need to be concerned? Sean & Ro

This isn’t about using the Facebook to market to people. It is about using the data that Facebook collects about people to inform your own marketing. In this episode Sean & Robert cover how to mine Facebooks' OpenGraph data and Ad tools so