There are an infinite number of reasons for an attorney to help you with your brand protection. Erik shares his top 25 in this episode.

Taylor Swifts musical success is undeniable, and her brand protection is equally impressive. Erik shares 3 trademark tips inspired by Taylor.

When applying for a trademark, its important to use the correct classification for your goods and/or services. Erik shares 25 of the many different classifications for goods and services in this epis

Erik describes how his favorite comedy movie uses the power of a trademark to win a trial in this episode.

Erik shares key insider tips he learned from his time as a USPTO Examiner in this episode

Our take on the USPTOs proposed fee increases and how small businesses may be affected.

Great brands are everywhere you just have to look!

What are the distinctions between patents, trademarks, and copyrights? Erik breaks it down in this episode. To schedule a free initial consultation, visit https://www.erikpelton.com/calendar/

The USPTO has a wealth of great resources for the general public, and Erik recommends 25 of his favorites in this episode.

In this episode, Erik breaks down the key differences between the supplemental and principal registers and what types of trademarks reside in each.