Tricks of the Trade(mark)

Tricks of the Trade(mark)


Latest Episodes

Trademark Tips for Journalists
April 17, 2024

Erik shares important tips for journalists to help them accurately report on trademark matters in this episode.

25 Ways to Use Your Trademark
April 10, 2024

Erik shares 25+ ways to use your trademark in this episode as we celebrate our 25th year with the 25 series.

Top 5 Reasons to Register a Trademark
April 03, 2024

There are many benefits to registering your trademark, and Erik shares his top 5 in this episode.

25 Examples of Non Traditional Trademarks
March 27, 2024

Celebrating our 25th year with the 25 series. Erik shares 25 examples of non traditional trademarks in this episode.

10 Reasons Why Lawyers Should Create Content
March 20, 2024

Erik shares insights on how lawyers can benefit from content creation in this episode.

25 Great Slogans
March 13, 2024

Celebrating our 25th year with the 25 series. Erik discusses the power of slogans and reviews 25 iconic examples in this podcast.

What is a TTAB Discovery Conference?
March 06, 2024

Erik explains how a TTAB discovery conference works inside the process of a trademark opposition or cancellation proceeding.

25 Ways to Avoid Trademark Scams
February 28, 2024

Celebrating our 25th year with the 25 series. For more information on how to identify and avoid scams, visit www.isthisatrademarkscam.com.

Update on USPTO Trademark Delays
February 21, 2024

Erik provides updates on one of our most frequently asked questions about the trademark process in this video.

25 Trademark Application Tips
February 14, 2024

Celebrating our 25th year with 25 trademark application tips. Protect your brand with trademark registration and schedule a free initial consultation with one of our experienced attorneys: https://www