Top Advisor Marketing Podcast

Top Advisor Marketing Podcast


Latest Episodes

Episode 246 – How to Fill Your Webinars With Fans (Instead of Skeptics)
July 16, 2020

Do you have fans or skeptics showing up to your advisor webinars? - Fans are familiar with your work. They understand exactly how you help your niche. And they’re eager to invite their network to your webinar. - Skeptics are the complete opposite.

Episode 245 – Stop Waiting to Start Your Own Financial Podcast –– With Mike Langford
July 14, 2020

Are you thinking about starting your own podcast, but you’re not convinced that you’ll have an audience?  - In this episode, Matt talks to Mike Langford, CEO of finservMarketing, about why podcasts are more popular than advisors realize,

Episode 244 – How to Be an Ally in a White Male-Dominated Workplace – With Julie Kratz
July 07, 2020

What does it mean to be an ally? What are some ways that you can be more inclusive in your workplace? - Today, Matt speaks with Julie Kratz, a TEDx speaker, inclusive leadership trainer, executive coach, author, and founder of Next Pivot Point,

Mini-Series: How to Use Your Video as a Marketing Tool –– With Laura Garfield And Sharon Gottula of Idea Decanter – Part 3
July 02, 2020

Once you’ve shot your video, it’s time to get this new content in front of your audience. - In part three, Matt talks to Laura Garfield and Sharon Gottula of Idea Decanter about how to get the most marketing mileage out of your video.

Mini-Series: What to Do Before You Shoot Your Video –– With Laura Garfield and Sharon Gottula of Idea Decanter – Part 2
July 02, 2020

It can feel nerve-wracking to be in front of a camera, especially if it’s your first time shooting a video. - In part two, Matt is back with Laura Garfield and Sharon Gottula of Idea Decanter to help you prepare for shooting your video.

Mini-Series: How to Make Your Videos Way More Authentic –– With Laura Garfield And Sharon Gottula of Idea Decanter – Part 1
July 02, 2020

How can advisors become more memorable to clients in a short amount of time?  - In today’s episode of Top Advisor Marketing Podcast, Matt kicks off a three-part mini-series with Laura Garfield and Sharon Gottula of Idea Decanter. In part one,

Episode 243 – How to Make Your Advisor Website Accessible –– With Natalie Hadley
June 30, 2020

Making your advisor website accessible doesn’t have to be difficult or expensive. And advisors who don’t make their website accessible will miss out on a $21 billion market.  - In this episode, Matt speaks with Natalie Hadley,

Episode 242 – PR Hacks for Every Financial Advisor –– With Marie Swift
June 23, 2020

Do you know to think like a journalist in order to get your expertise published? - In this episode, Matt talks to Marie Swift, president and CEO of Impact Communications, about PR hacks that advisors can use right away.

Episode 241 – How to Go From Bad to Good to Great Marketing
June 18, 2020

Do your marketing tactics strengthen your credibility? Or is it possible that your tactics are actually damaging your reputation and costing you time, money, and opportunities? - In this episode, Matt and Kirk walk you through examples of bad, good,

Episode 240 – What Will Your Comeback Story Be? –– With Bob DiMeo
June 16, 2020

As an advisor, what will your comeback story look like at the end of the pandemic? How are you going to do things differently, become more helpful to clients, and more aligned with what’s important to you? - In this episode,