Thinks Out Loud: E-commerce and Digital Strategy

Thinks Out Loud: E-commerce and Digital Strategy


Latest Episodes

Is It Time for Your Marketing Team to Use AI? (Thinks Out Loud Episode 405)
December 07, 2023

With all the hype and hope attached to artificial intelligence, its worth asking, is it time for your marketing team to use AI? And the simple answer is, yes. Actually,

What "It’s All E-commerce" Means in 2024 (Thinks Out Loud Episode 404)
November 29, 2023

Your customers live their lives online. They carry the internet in their pockets. We see that in practice every year when Black Friday shopping data comes out. And, what did

Gratitude 2023 (Thinks Out Loud Episode 403)
November 21, 2023

Every year around Thanksgiving, I like to take a few minutes to remember how lucky I am. This year is no different. Im incredibly fortunate. And, Im incredibly grateful. Why

What AI Will Do to Content Marketing (Thinks Out Loud Episode 402)
November 15, 2023

Artificial intelligence is already driving massive changes for Big Tech. Its driving massive change for search engines and search marketing. Its going to drive massive changes for your customers be

Revisiting How to Escape Big Tech’s Web (Thinks Out Loud)
November 09, 2023

Big Tech relentlessly seeks to get between you and your customers. They spin the web and we get caught in it. How can you build a brand that customers want

Does Google Lack Vision? Big Tech’s Earnings Q3-2023 (Thinks Out Loud Episode 401)
November 01, 2023

Were taking a look at Big Techs earnings for Q3, 2023, as we do every quarter. But, after listening to the calls and reading the transcripts, one question keeps coming

Do You Still Need a Website? (Thinks Out Loud Episode 400)
October 26, 2023

Were halfway through the 2020s. Do you still need a website? Thats the question posed on LinkedIn a few days back and, at least in part, underscored by the fact

Techno-Optimism and Building a Human Brand (Thinks Out Loud Episode 399)
October 18, 2023

What is the point of technology? Does it exist solely for its own sake? Of course not. Its to make our customers lives better. Its really that simple. Which, happily,

Building a Human Brand in the Age of AI (Thinks Out Loud Episode 398)
October 11, 2023

Is AI going to strip all brands of their humanity? Or is it possible to build a human-centric brand in the age of AI? Heres a bigger question: Why should

Rethinking Search Marketing in the Age of AI (Thinks Out Loud Episode 397)
October 03, 2023

Artificial intelligence is going to dramatically change customer behavior. Businesses like yours beginning to see the effects of this shift because Big Tech gatekeepers are already adapting to the way