Thinks Out Loud: E-commerce and Digital Strategy

Thinks Out Loud: E-commerce and Digital Strategy


Latest Episodes

Revisiting Google Big AI Problem (Thinks Out Loud)
August 29, 2024

Google makes immense amounts of money. It is, by far, the biggest website in the world. Its size and success, though, can mask deeper issues. Its size and success can

Building Plans for an Uncertain Future — Big Tech Earnings Q2 2024 (Thinks Out Loud Episode 431)
August 22, 2024

Building Plans for an Uncertain Future Big Tech Earnings Q2 2024 (Thinks Out Loud Episode 431) Big Tech announced their earnings for Q2 2024 and, to be honest, not

Diversifying Your Marketing Mix When There’s Too Much to Do (Thinks Out Loud Episode 430)
August 13, 2024

We talk a lot on this show about diversifying away from Big Tech generally, and about diversifying away from Google, specifically. Which is great in theory. But it can be

Google Loses its Antitrust Case: Why That Matters for Your Business (Thinks Out Loud Episode 429)
August 07, 2024

The big news story this week is that Google lost (the first round of) its antitrust case in Federal court. While its way too soon to know for sure how

How to Put Big Tech and AI — the Biggest Threat and Biggest Enablers of Your Business — to Work (Episode 428)
August 01, 2024

Big Tech and AI are the biggest threats to your business. At the same time, theyre also the biggest enablers of your business. Putting them to work for your business

Revisiting Bundling, Unbundling, and Customer Acquisition (Thinks Out Loud)
July 25, 2024

Peter Drucker said it years ago: Your job is to create a customer. But creating a customer can be hard, especially as media and creators and influencers get bought out

Why AI Makes Customer Experience Even More Important for Your Business (Thinks Out Loud Episode 427)
July 17, 2024

Smart companies are using AI to improve their sales, marketing, and customer service. Even where the tools arent transformational, theyre helping businesses large and small drive greater effectivene

Revisiting What Marketers Really Need to Know About Putting AI to Work (Thinks Out Loud
July 11, 2024

Are you still bullish on artificial intelligence for marketing? I am, even despite the AI hype cycle starting to run its course. Yes, more people are asking, Whats the point

Revisiting AI is the Bear: Learning to Be a Better Marketer in the Age of AI (Thinks Out Loud)
June 27, 2024

The world is changing quickly. Artificial intelligence and Big Tech and changing customer behaviors are advancing rapidly. It can feel like theyre running us down like a hungry bear and

What Marketers Really Need to Know About Putting AI to Work (Thinks Out Loud Episode 426)
June 20, 2024

The AI hype cycle is running its course, with more people starting to ask, Whats the point of artificial intelligence for our marketing and our business anyway? Thats good. Thats