Thinks Out Loud: E-commerce and Digital Strategy

Thinks Out Loud: E-commerce and Digital Strategy


Why Millennials Matter - Thinks Out Loud Episode 116

March 25, 2015

href="http://www.timpeter.com/wp-content/uploads/2015/03/mobile-millennials-hotel-marketing.jpg">src="http://www.timpeter.com/wp-content/uploads/2015/03/mobile-millennials-hotel-marketing.jpg" alt="Why millennials matter to your business" width="400" height="267" class="alignleft size-full wp-image-5598" style="float:left; padding:0px 15px 5px 0px;" />
/>Why Millennials Matter – Headlines and Show Notes

style="float;position:relative; left:25px;">href="http://www.pewresearch.org/fact-tank/2015/01/16/this-year-millennials-will-overtake-baby-boomers/">This year, Millennials will overtake Baby Boomers | Pew Research Centerhref="http://www.factbrowser.com/tags/millennials/">Millennials Facts and Statistics | Factbrowser60% of millennials watch video on smartphones at least once a month, and 15% do so at least once a day href="http://www.comscore.com/Insights/Data-Mine/Measuring-Multi-Platform-Time-shifted-Video-Viewing#imageview[tv-and-video-everywhere]/0/">TV & Digital Video Everywhere: Measuring Multi-Platform, Time-shifted Video Viewing – comScore, IncUS millennials will have $1.4T in spending power by 2020 and 62% of millennials feel online content often encourages brand loyalty href="http://loyalty360.org/resources/article/meaningful-content-drive-brand-loyalty-millennials">Only Meaningful Content Will Drive Brand Loyalty Among Millennials | Loyalty360.orghref="http://www.emarketer.com/Article/Path-Purchase-Starts-Ends-on-Smartphones-UK-Millennials/1012212">Path to Purchase Starts and Ends on Smartphones for UK Millennials – eMarketerhref="http://www.timpeter.com/2015/03/20/bakers-dozen-of-the-best-mobile-e-commerce-digital-marketing-writings-week-e-commerce-link-digest/">A Baker’s Dozen of the Best Mobile, E-Commerce, and Digital Marketing Writings This Week: E-commerce Link Digesthref="http://www.marketingcharts.com/online/mobile-share-of-site-visits-by-industry-in-2014-52484/">Mobile Share of Site Visits, by Industry, in 2014href="http://www.timpeter.com/2015/03/16/no-millennials-never-put-down-their-phones/">No, Millennials Never Put Down Their Phoneshref="http://www.timpeter.com/2015/02/09/weve-reached-another-mobile-millennial-milestone/">We’ve Reached Another Mobile and Millennial Milestonehref="http://searchengineland.com/much-traffic-will-lose-upcoming-mobile-seo-pocalypse-216564">How Much Traffic Will You Lose From The Upcoming Mobile SEO-Pocalypse?href="http://www.flurry.com/blog/flurry-insights/mobile-television-we-interrupt-broadcast-again#.VRKnlzTF-Ww">Mobile to Television: We Interrupt this broadcast (Again) | Flurryhref="http://www.timpeter.com/2015/02/05/mobile-will-disrupt-your-industry-3-ways-protect-business/">Mobile Will Disrupt Your Industry: 3 Ways to Protect Your Businesshref="http://www.timpeter.com/2015/03/24/5-key-facts-about-mobile-millennials-and-hotel-marketing-travel-tuesday/">5 Key Facts About Mobile, Millennials, and Hotel Marketing – Travel Tuesdayhref="http://www.getelastic.com/7-tips-for-targeting-the-mobile-only-shopper/">7 Tips for Targeting the Mobile-Only Shopper – Nail basic usabilityhref="http://www.timpeter.com/2014/01/09/what-your-customers-expect-from-mobile-and-e-commerce-in-2014/">What Your Customers Expect from Mobile and E-commerce in 2014href="http://www.timpeter.com/2015/02/11/is-customer-experience-the-future-of-e-commerce-thinks-out-loud-episode-110/">Is Customer Experience the Future of E-commerce? – Thinks Out Loud Episode 110

You might also enjoy the slides from my recent webinar, Digital Marketing Directions: Key Trends Driving Your Marketing Next Year,:

href="https://www.slideshare.net/tcpeter/digital-marketing-directions-three-key-trends-driving-your-marketing-next-year" title="Digital Marketing Directions: Three Key Trends Driving Your Marketing Next Year" target="_blank">Digital Marketing Directions: Three Key Trends Driving Your Marketing Next Year from href="http://www.slideshare.net/tcpeter" target="_blank">Tim Peter
/>(And, yes… you can href="http://www.timpeter.com/speaking/">hire me to speak at your next event, too).

Contact information for the podcast: href="mailto:podcast@timpeter.com">podcast@timpeter.com

Technical details: Recorded using an href="http://www.amazon.com/gp/product/B002T45X1G/ref=as_li_ss_tl?ie=UTF8&camp=1789&creative=390957&creativeASIN=B002T45X1G&linkCode=as2&tag=timpeterconsu-20">Audio-Technica AT2035 studio condenser microphonesrc="http://ir-na.amazon-adsystem.com/e/ir?t=timpeterconsu-20&l=as2&o=1&a=B002T45X1G" width="1" height="1" border="0" alt="" style="border:none !important; margin:0px !important;" /> through a href="http://www.amazon.com/gp/product/B003VZG550/ref=as_li_ss_tl?ie=UTF8&camp=1789&creative=390957&creativeASIN=B003VZG550&linkCode=as2&tag=timpeterconsu-20">Mackie Onyx Blackjack USB recording interfacestyle="border: none !important; margin: 0px !important;" alt="" src="http://www.assoc-amazon.com/e/ir?t=timpeterconsu-20&l=as2&o=1&a=B003VZG550" width="1" height="1" border="0" /> into href="http://www.amazon.com/gp/product/B000EMIAGA/ref=as_li_ss_tl?ie=UTF8&camp=1789&creative=390957&creativeASIN=B000EMIAGA&linkCode=as2&tag=timpeterconsu-20">Logic Express 9style="border: none !important; margin: 0px !important;" alt="" src="http://www.assoc-amazon.com/e/ir?t=timpeterconsu-20&l=as2&o=1&a=B000EMIAGA" width="1" height="1" border="0" /> for the Mac.

Running time: 11m 24s

You can href="http://itunes.apple.com/us/podcast/tim-peter-thinks-out-loud/id562324120">subscribe to Thinks Out Loud in iTunes [iTunes link], subscribe via href="http://www.blubrry.com/feeds/thinksoutloud.xml">our dedicated podcast RSS feed (or better yet, given that Google has now killed Reader, href="http://eepurl.com/tbP59">sign up for our free newsletter). You can also download/listen to the podcast here on Thinks using the player below:

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