Thinks Out Loud: E-commerce and Digital Strategy
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Latest Episodes
Is AI Destined to Make Marketing — and Music — Worse? (Thinks Out Loud Episode 432)
Is AI destined to make content, music, art, and marketing worse? Almost certainly. Truly. Its also almost certainly going to help many people create many great works that they had
Revisiting Google Big AI Problem (Thinks Out Loud)
Google makes immense amounts of money. It is, by far, the biggest website in the world. Its size and success, though, can mask deeper issues. Its size and success can
Building Plans for an Uncertain Future — Big Tech Earnings Q2 2024 (Thinks Out Loud Episode 431)
Building Plans for an Uncertain Future Big Tech Earnings Q2 2024 (Thinks Out Loud Episode 431) Big Tech announced their earnings for Q2 2024 and, to be honest, not
Diversifying Your Marketing Mix When There’s Too Much to Do (Thinks Out Loud Episode 430)
We talk a lot on this show about diversifying away from Big Tech generally, and about diversifying away from Google, specifically. Which is great in theory. But it can be
Google Loses its Antitrust Case: Why That Matters for Your Business (Thinks Out Loud Episode 429)
The big news story this week is that Google lost (the first round of) its antitrust case in Federal court. While its way too soon to know for sure how
How to Put Big Tech and AI — the Biggest Threat and Biggest Enablers of Your Business — to Work (Episode 428)
Big Tech and AI are the biggest threats to your business. At the same time, theyre also the biggest enablers of your business. Putting them to work for your business
Revisiting Bundling, Unbundling, and Customer Acquisition (Thinks Out Loud)
Peter Drucker said it years ago: Your job is to create a customer. But creating a customer can be hard, especially as media and creators and influencers get bought out
Why AI Makes Customer Experience Even More Important for Your Business (Thinks Out Loud Episode 427)
Smart companies are using AI to improve their sales, marketing, and customer service. Even where the tools arent transformational, theyre helping businesses large and small drive greater effectivene
Revisiting What Marketers Really Need to Know About Putting AI to Work (Thinks Out Loud
Are you still bullish on artificial intelligence for marketing? I am, even despite the AI hype cycle starting to run its course. Yes, more people are asking, Whats the point
Revisiting AI is the Bear: Learning to Be a Better Marketer in the Age of AI (Thinks Out Loud)
The world is changing quickly. Artificial intelligence and Big Tech and changing customer behaviors are advancing rapidly. It can feel like theyre running us down like a hungry bear and