What does it take to create a course that delivers on its promise and ensures that students get through all of the material? On the 421st episode of The Copywriter Club Podcast, copywriter and course

Marketing consultant, Leticia Collins is our guest for the 420th episode of The Copywriter Club Podcast. She's an expert in community-based email list growth, so it's no wonder she added 4300 people t

The publishing platform Medium's been around for years. But the company has made a few changes recently that might make you reconsider whether or not you should be writing on Medium. Our guest for the

Want to write a book? There are plenty of experts who will tell you how. But Allison Fallon has an approach that's different from all the othersat least, that's how it felt to be. Allison is the gues

In the 417th episode of The Copywriter Club Podcast, I spoke with case study copywriter Dana Owens... and of course we talked in depth about writing case studies. But as we talked, Dana shared her con

Starting a business is hard. And having enough runway to get off the ground is a big part of whether you succeed or fail. Content creator and author of the Hey, Freelancer newsletter, Blair Sharp, is

Most writers focus on the writing part of copywriting, which only makes sense as we're writers. But maybe we should be doing more copythinking before we start to write. Our guest for the 415th episode

Standing out as a content writer when you offer the same services as every other content writer is hard. We're talking blog posts, case studies, white papers... But if you're willing to go beyond the

Standing out and getting noticed is hard in a world with more than a million people calling themselves copywriters and content writers. Posting on social media, writing for LinkedIn, or even creating

How you present your products and services to your customers matters. And while most copywriters don't overtly say they do positioning work, the reality is, any messaging project pretty much requires