Yes, you write. But when it comes to marketing, you can do a lot more than that. Today, clients are looking for help from specialists like copywriters who bring more to the table. In this episode of T

When most writers think about ghostwriting, they think books. But there's a huge opportunity to ghost for business leaders who need content... articles, blog posts, speeches and more. In this episode

A lot of copywriters want to expand their businesses beyond client work. But what does it take to do that? How do you come up with a new offer? And how do you test whether your audience actually want

Using social media to find clients can be exhausting. Writers tend to focus on the "media" and use it as a broadcast platform that requires post after post and what at least one marketing guru has cal

Finding a "real" job isn't easy. But more copywriters and content writers are interested in trying. In this episode of The Copywriter Club Podcast, I spoke with Copy Chief Matt Snyder who has hired lo

Writing Video Sales Letters is an art. It's not enough to simply record someone reading a regular sales page. They depend more on stories and keeping listeners engaged because you can't afford to lose

It's pretty common to hear copywriters recommend that you study old sales pages and even sales emails, but what about old magazine ads? The kind that are printed on paper in actual periodicals? Today,

Everyone starts from scratch. But what if you had to earn six figures a year from the very first day you were in business? That's the challenge Jon Morrow had. He's my guest for the 434th episode of T

One of the biggest challenges writers face todayand it's a repeated theme on the podcastis getting noticed by clients and prospects. In the 433rd episode of The Copywriter Club Podcast, I spoke with

Do you write webinars? Sell with webinars? Work for clients who use webinars? If so, this interview is for you. Jason Fladlien is the copywriter behind the highest selling webinars in history. I asked