The Brand Journalism Advantage Podcast With Phoebe Chongchua
Latest Episodes
TBJA 049: Experts "Think Like A Journalist" To Help Ailing Company
Experts tackle this scenario: You've been hired to help an ailing company that's about to financially collapse. You have one month, a $1,000 budget, a Smartphone, laptop, and 30 days. How do you begin to turn this company around? Listen to more podcasts:&
TBJA 048: Best Of 2014-Expert Predictions, Part 2
What Does the future hold for businesses and brands. Experts from around the country give their take on how the future is shaping up in the next 10 years. Thought-provoking content to prepare your company for the future. See The Show Notes.
TBJA_047_ExpertPredictions_Part1.mp3
One of my favorite questions to ask is the Expert Predictions question. My guests share their thoughts on what businesses, social media, journalism, branding, and the world will be like in 2025. Listen to some of highlights from this segment of our podcas
TBJA 046: Best Of 2014, Part 2
Highlights from our past episodes as we chat about using brand journalism to build trust and reach consumers. Find out how these experts are making an impact and engaging with target audiences. See The Show Notes.
TBJA 045 Best Of 2014, Part 1
In this special Best Of Edition: Chuck Patterson, David Lyons, Kirk Cheyfitz, Tomas Kellner, Amani Channel, Richard Jurek, Joey Bushnell, Laura Rubinstein as they share their stories and expertise to help your business thrive. See The Show Notes.
TBJA 044 Scott Eddy: Social Media Is A Lifesaver
Scott Eddy is one of the coolest Twitter peeps. He has more than half-a-million followers on Twitter. He shares how his travels, social networking, and social media fan-base help his business grow and win clients. See The Show Notes.
TBJA 043 Thomas Scott: Don't Be a Generalist, Be A Specialist
Thomas Scott is a Brand Journalist who works in the franchise niche market. Find out how he got his start and how he grew his brand journalism company to more than a million dollars in revenue. See The Show Notes.
TBJA 042 Esther Kiss: 3 Things You Must Do To Build Your Personal Brand & Target Audience
Esther Kiss, Host of Born To Influence: The Marketing Show, shares three things you must do to build your personal brand and target your audience to effectively reach cosumers. See The Show Notes.
TBJA 041 Steve Horowitz: The Magic Happens When You Get Uncomfortable
Steve Horowitz gives critical tips for succeeding even in very lean times. How getting uncomfortable can provide significant lessons and opportunities for success. Learn about his new company eBrandOne and how it can help you. See The Show Notes
TBJA 040 Sarah Mitchell: A Scary Drop In Web Traffic Delivered A Valuable Lesson
Sarah Mitchell shares how chasing the wrong audience, even though the social media numbers were good and increasing, wasn't producing the right results. Find out how Sarah changed direction and created greater success using content marketing. See The Show