The #1 reason you don't call in sick is because you believe the store will fall apart without you. Does the nation fall apart without a President? So why is it that most managers and owners feel driven to come in sick and less prepared...

www,advertisingantidote.com

www.advertisingantidote.com

Never blindly follow your competitors lead. You don't know their internal numbers so why follow an idea that might not be working in the first place? Insanity is contagious. Discover 4 keys to uncovering any weakness to your own Policies....

Your website should never be confused with your business card or brochure. Avoid common mistakes small retailers make. Your website serves two purposes, income and profit. Let us help you increase both by helping you build a profitable...

Here's your self help guide to the very first time you might have to fire an employee. Or, maybe it's your last chance to motivate them before it comes down to crunch time. More importantly, an opportunity for them to shine the way you...

www.advertisingantidote.com

Don't get caught up and participate in An Economy of Excuses. Store owners have tons of reasons why dismal sales are a result of tough economic times. But is it really true? The Advertising Antidote looks at what might be causing the dismal sales and...

Throw The First Advertising Punch. Like most things in life, being first out of the gate gives you a real advantage in any business. In order to be first, you really need to understand how your customer makes their decision to buy from you in the...

One of the best things about a training course designed to upgrade any skill set, is The Break Out Session.  A chance to go one on one with the facilitator and really dive deep into your understanding of the material offered. In...