The Brainy Business | Understanding the Psychology of Why People Buy | Behavioral Economics

The Brainy Business | Understanding the Psychology of Why People Buy | Behavioral Economics


409. Driving Microsoft Love Through Research and Strategy w/ Haley Swafford

July 11, 2024

In episode 409 of The Brainy Business podcast, Haley Swafford, Market Research Manager at Microsoft, shares her insights into emotional brand relationships and the effort to drive love for the Microso