Tresic emerged from stealth with breaking news: the launch of Tresic Intelligence Cloud, a new add-on platform designed for CSPs and channel partners to layer AI-driven insights, automation, and coaching on top of existing UCaaS and CCaaS services. In a conversation with Doug Green, Publisher of Technology Reseller News, Robert Galop and Kevin Nethercott said the timing is deliberate—service providers have spent two decades building the UCaaS/CCaaS/CPaaS foundation, and now have the opportunity to monetize intelligence on top of it.

The core idea is to unlock the “dark data” inside everyday business conversations—calls, meetings, video, email, and more—then convert it into actionable outcomes like follow-ups, alerts, and performance improvement. “If I’m a business owner, the holy grail for me is if I knew what all of my customers were thinking and saying about me,” Nethercott said, framing how conversation intelligence can improve products, service, pricing, and strategy when delivered in a secure, privacy-respecting way.

Tresic positions the Intelligence Cloud around three common business gaps: limited visibility into churn and compliance risk, missed commitments that never make it into systems of record, and the need to coach and improve frontline performance in sales and support. The company says it has packaged these capabilities as ready-to-deploy “co-pilots” that can be enabled quickly—avoiding the long, complex deployments that often slow AI projects. Galop emphasized the approach is meant to assist workers, not replace them, noting the platform is designed to fit into existing workflows with minimal training.

For the channel, Tresic’s pitch is also economic: by bundling add-on packages per location and per user, providers can move from selling “just seats” to selling higher-value intelligence services—often approaching 2x (and potentially more) revenue per customer relationship. Tresic also highlighted partner readiness, citing integration work—including a partnership mentioned with NetSapiens Crescendo—as part of its effort to make onboarding and activation simple for service providers and their customers.

Learn more at tresic.cloud.