Strategy Talks by Funeral Results Marketing

Strategy Talks by Funeral Results Marketing

Latest Episodes

12 – How to Fix the Biggest Shopper Turnoff to Funeral Home Websites Today
July 18, 2017

This episode is about how to enhance and refine your funeral home or cremation provider website content to better engage and generate calls from shoppers.     Like or share this video with your friends and colleagues.

11 – 10 Money-Saving Tips For Funeral Homes Using Google AdWords
July 11, 2017

Whether you are managing your own Google AdWords account for your funeral home or cremation business or wondering if the company that you hired is doing the best job for you that they can, here are 10 tips that can get you the best bang for your buck.

10 – The Hospice Connection – How to Win More Referrals
June 27, 2017

In 2011, 44.6% of all U.S. deaths occurred under the care of hospice. That number has a huge impact on the ability of funeral homes and cremation businesses to win calls. About 90% of low-cost cremation families choose a “provider” that hospice speaks ...

09 – Live Event Preview
June 20, 2017

Brian Young and Robin Heppell discuss Funeral Results Marketing’s upcoming live event, that will be held in St. Petersburg, Florida from September 17th to 19th at the Don Cesar Hotel.

08 – Get The Money First and Make It Easy For People To Pay
April 18, 2017

When someone makes a purchase online they are expecting to pay – but early Cremation Arrangement Websites were just emulating the in-person arrangement of Stats > Services > Forms > Payment.   We changed that – and our clients loved it.

07 – Cremation Arrangement Websites: The Numbers, Challenges and Benefits
April 11, 2017

On today’s show we will answer the question “Does it usually make good business sense to offer a cremation arrangement website so families can arrange a cremation by themselves?” We’ll look at what a Batesville Study and other relevant numbers have rev...

06 – Stealth Marketing with Hidden Landing Pages on Your Funeral Home Website
April 04, 2017

Have you heard the adage: “If you try to be everything to everyone, you won’t be anything to anyone.” The problem is I still see and hear funeral homes using the line “Serving All Faiths” – but that message when received is received by an individual wh...

05 – Getting More Leads From Your Website – How to Appeal Online
March 28, 2017

On today’s show, we’ll be talking about how to get more leads from your funeral home website by causing shoppers to be genuinely interested in what you have to offer, and impressed by how you present yourself. There’s a lot to this topic,

04 – How To Use Free Obituary Promotion To Double Your Funeral Home Website Traffic
March 21, 2017

Before spending any money on Search Engine Optimization or Social Media Marketing, do these three strategies that will promote your obits for free, generate more online condolences, assist in your Google rankings, engage more people on Facebook,

03 – How To Use Website Analytics To Boost Your Website Performance
March 03, 2017

Like or share this video with your friends and colleagues. Topics discussed / In this video: 01:32 – Learn more about Web Analytics and improving your performance 03:12 – How to boost your website’s performance through Web Analytics 04:46 – How to know...