Revenue Optimization Radio by Upland Altify
Latest Episodes
Diversity & Inclusion is the Key to Revenue Growth
Having a team that is as diverse as your customer base pays off in the short and long term. Salespeople who share the same ethnicity with their prospective clients are 150% more likely to close a sale! In this chat with Furkan Karayel the CEO of www.div..
Closing the Gap Between Business Development & Sales
The intersection of Business Development & Sales has always been a thorny issue for organizations. Making sure that the business development team is in lockstep with their sales counterparts is far from a given. In this chat, we talk about best practic.
Why Hiring More Women in Sales Equals More Revenue
This episode of Revenue Optimization Radio sees Sean Broderick continue hosting duties. Sean is the Marketing Lead for Upland Software in the Revenue Optimization Business Unit. To celebrate International Women’s Day, Sean welcomes the top-performing s.
Being Intentional With the Interview Process So You Don't End Up With a Bunch of People That Look Like You.
To effect a change means you need to change thinking and mindset, and that changes behaviors and outcomes. Think about the face you are presenting to your candidate. Look at the leadership team, the C-suite, do you see diversity, people of color in lead..
Mastering One Voice A Marketing Fable and Field Guide to Content Operations
This episode of Revenue Optimization Radio features a new host who will be sharing duties with Patrick Morrissey. Sean Broderick is the Marketing Lead for Upland Software in the Revenue Optimization Business Unit. Sean welcomes co-authors, Toby Murdo...
3 Things To Do About Your Customer Understanding Deficit
Nicole France joins Patrick Morrissey. She's the VP of Constellation Research. Everyone wants to claim they are a customer-centric, customer-focused, customer-360 company. But we know as consumer and business people that isn't actually the case. Nicole ..
8 Steps for a Great Kick-Off
In this episode of Revenue Optimization Radio Patrick Morrissey is happy to share the eight steps to a great kick-off. Listen to this episode to get the details and take notes. Here are the eight steps simplified: Kick-off is not just sales – it’s the w..
How Customer Revenue Optimization Changes the Game for Sales in 2020
Patrick Morrissey and Paul Roberts have a deep discussion on how customer revenue optimization changes the game for sales in 2020. Some of this episode's highlights include: It’s not just about sales > It’s the entire revenue team The rise of methodolo.
The Art of the Possible - Deal Reviews
Many organizations have rounded the corner, reset territories and are wondering how they can execute more effectively in 2020. How do you make deal reviews part of your cadence? What are the best in class companies doing? What are the approaches you can..
How Did the Revenue Team Get Lost in Translation?
There's a great scene in Bill Murray's Lost in Translation. Scarlett Johanssen asks him, "Why don't you just get out of here?" "Well first, I have to finish my drink, then I have to pay my bill, then I have to get off this barstool...." How do you bring .