Rattle & Pedal: B2B Marketing Podcast

Rattle & Pedal: B2B Marketing Podcast


Overcoming Client Indecision with Matt Dixon, Co-Author of The Challenger Sale and JOLT Effect.

February 03, 2023

Challenger Sale author, Matt Dixon, shares how to overcome client indecision with findings from his latest book, JOLT Effect, covering the research of 2.5M sales interactions.


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