Rattle & Pedal: B2B Marketing Podcast

Rattle & Pedal: B2B Marketing Podcast


Productization—Turning Your Service into a SaaS Product

July 06, 2019

Have you ever considered turning one of your services into a product? In this episode, Jason and Jeff share reasons why you might consider it, how to do it, the challenges associated with it, and recommendations for doing it successfully.