Artist, illustrator, and author Lisa Congdon started her creative business later in life. She only “came out” as an artist in her 30s. Now she has an exploding art business that she’s finally gotten under control by hiring her wife, Clay Walsh, as director of marketing strategy and operations. Lisa shares what that’s allowed her to accomplish, how she feels now that her growing business is being taken care of, and what’s next. Lisa also shares how she approaches passion projects versus revenue projects and sheds light on the world of art licensing.