PPC Playbook on WebmasterRadio.fm
Remarketing 101, Plus Plenty of Pro Tips
December 11, 2014
Remarketing is great for many reasons, you can expect better conversion rates and a decreased cost per acquisition from these types of campaigns. Shane and Maria review setup basics, use cases, strategies and specifics for remarketing ads. Donâ€™t forget to set Member Duration and Frequency Capping for each remarketing campaign, listen in for a detailed explanation.
To learn more about AdWords Remarketing visit the PPC Professionals AdWords Best Practices Tutorial. Weâ€™re here to help, if you have any questions about Remarketing, let us know, we are offering a Free PPC Audit for a limited time.