In this episode of the PaymentsJournal Podcast we talk with Teri Llach, CMO Blackhawk Network about the relationship between brands and gift cards. In our conversation we cover topics such as:

* An overview of new research from Blackhawk Network about consumer loyalty
* Current trends in the gift card market
* How businesses can embrace the power of gift cards
* How Blackhawk Network has helped it’s partners prepare for the 2017 holiday season
* What we can expect to see from Blackhawk Network in 2018

If you are interested to learn more about Blackhawk Network you can visit their site here
If you would like to be on the podcast you can reach out to us at info@mercatoradvisorygroup.com