Our SKU'D View

Our SKU'D View


Latest Episodes

A Guide to Generational Shoppers
December 27, 2019

Chris and Emily are back together on the podcast as they discuss the online shopping habits of the different generations. What's so surprising about the Boomers? Why is Chris so in love with Generation X? Why are Millennials so misunderstood?

Creating the Right Marketing Budget – Part 2
December 13, 2019

Ken Widger joins Chris Lamb to continue the discussion on creating the right marketing budget for your business. In this in-depth episode, Ken details the steps to take to determine just how you should spend your digital marketing budget. -

Creating the Right Marketing Budget – Part 1
November 29, 2019

He's back! Ken Widger joins Chris Lamb to discuss Ken's popular seminar on creating a proper marketing budget. This episode acts as a perfect guide on how others in the retail furniture industry (and the retail industry in general) are defining their m...

So What Is Local SEO, Exactly?
November 15, 2019

In this episode, Emily and Chris get — **record scratch** - Chris takes on hosting duties this episode as he discusses Local SEO for furniture retail with Khalil Cliette. What is Local SEO? What sort of work is involved in getting in Google's good gra...

The Energy of High Point Market – Fall 2019
November 01, 2019

Emily and Chris are back together on the podcast as MicroD goes to Market! Listen in as MicroD team members share their first impressions of High Point Market and discuss the energy and enthusiasm that was clearly evident in attendees and visitors to t...

The Amazon Effect on Home Furnishings Manufacturers
October 18, 2019

Emily invites Richard Sexton back on the show to do a deep-dive on Amazon and the effect it's having on manufacturers in the home furnishings industry. With Amazon's dominance in other arenas, what do manufacturers have to worry about now that the mass...

Testing Your 20/20 Vision – DRIVE Conference
October 04, 2019

Listen in as Emily and Nate Smathers discuss MicroD’s first-ever user conference: the DRIVE Conference! Emily and Nate share details and reveal information: who should attend, registration cost, seminar and workshop topics, amazing speakers and more!

Tariffs and the Impact on the Industry
September 20, 2019

In our first official episode of Season 2, Emily talks with Erika Latham and Richard Sexton on how MicroD has seen tariffs impacting the home furnishings industry. Listen as the group discusses the idea that manufacturers and retailers don’t have to be...

Season 2 Preview – We’re Back!
August 29, 2019

Emily and Chris can barely hold in their excitement for the return of Our SKU’D View! Season 2 of the podcast promises to be bigger, with more guests, on-site episodes, special interviews and more! - If you have any ideas or topics you would like to s...

Should Brands Create Blog Posts?
June 28, 2019

Is blogging actually good for your brand’s content marketing strategy? What are the benefits of writing blog posts for your brand? In this episode of Our SKU’D View, Emily and Chris cover this topic from the point of view of a manufacturer,