24 September 2023

The Episode When Ian Richards and Filip Hendrickx Told Us a BA Story

Ian Richards and Filip Hendrickx talk with Paula Bell & Joe Newbert about using storytelling to do your business analysis work effectively.

In this episode:

• 00:30 Introducing Ian Richards and Filip Hendrickx on the topic of storytelling
• 01:48  An example of some of the benefits of storytelling as a technique
• 03:52 Thinking about the structure and components that make up a good story 
• 06:28 How we can use stories to do our job as a business analyst effectively
• 10:44 Tips to sell your message to executives and managers through stories
• 12:45 Blending data with storytelling to complement the story
• 18:45 The idea, concept, and process behind the writing of Brainy Glue 
• 26:31 Where you can connect with Ian and Filip plus get your hands on Brainy Glue  

The Show Notes:

• Connect with Ian Richards on https://www.linkedin.com/in/ianrichards32/
• Connect with Filip Hendrickx on https://www.linkedin.com/in/filiphendrickx/
• Discover the authors and the book at brainyglue.com
• Buy your copy of Brainy Glue: https://a.co/d/97HnRXH (Amazon)

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