In this conversation, Mark LaCour and Casey Cheshire discuss the concept of disconnected marketing and the importance of reconnecting with customers. They explore how marketing and sales can benefit from direct conversations with clients, the role of AI in marketing, and the significance of building relationships through podcasting and community engagement. They also delve into effective partnerships and the creation of mastermind groups to foster collaboration and learning among peers. The discussion emphasizes the need for a human touch in marketing efforts and actionable strategies for success.

Episode Links

https://www.linkedin.com/in/caseycheshire

casey@ringmaster.com

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Mark LaCour | Matt Bertram 
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