I know, you’re wondering where we’re going with this. You’re probably saying, “Isn’t that the Novel Marketing podcast is all about?” Yes, it is, but in this episode, we’re going to tackle the age old question, should you promote yourself,

Talking Points What is Design by Committee? Something that everyone likes is typically something no one loves. Compromise leads to bad design. A camel is a horse designed by a committee. Think of a recipe.

Talking Points: Why do people buy books? Entertainment An substitute to boring evening - Education Smart and Sophisticated Writing doesn’t matter. Some Assembly Required Make a Promise & Over Deliver - Escape (Sci-Fi & Amish)

During: Smile! Be ready early & show up on time. Crank up the energy. I have a hard time with energy and record these episodes standing up. Use the host’s name. Keep your comments brief. Be easily interruptible.

Show Notes Resolve to be as entertaining and helpful as possible. The more value you offer the more in demand you will be. If you shoot for being helpful you will be both helpful and will sell books. If you shoot for selling books you will be nei...

So today Thomas is  joined by SEO expert Tony Tovar, CEO of Inbound Mastery - Questions Answered in this Episode: Why is it important to rank well on Google? How does Google work? So does the person with the most links win?

Special guest, Randy Ingermanson dishes on how you can use Goodreads to boost your sales significantly, create more awareness for your brand, and why you should be there even if you’re a pre-published novelist.

In this podcast episode we talk with Randy Ingermanson about how to use GoodReads to promote your book and connect with readers. Show Notes: Top Marketing Books for Authors (Thomas' Votes) Tope Marketing Books for Authors GoodReads List

Who Knew? Santa is a Brilliant Marketer? Yes, he sure is. Check out the secrets of Ol’ Kringle’s legendary success as a cultural icon and how you can apply the same principles to your career. -   - This episode is based on the this blog post from Au...