Why Podcast?

Strongest Emotional Connection
Long term connection (minutes & years)
Growing segment
It doesn’t float down the Social Media stream
Gives readers a chance to truly get to know you

What is a podcast.

Audio that you can subscribe to.

Pick a Format

Length
Topic Mix
Number of Voices
Intros/music beds

Length of intros

Break the rules/never break the rules

Popular Show Formats:

NPR Format. Highly Produced
Interview Format
Focused Discussion (what we do)
Solo Script
Solo Outline
Single Chapter

Equipment

Audio Technica AT2020USB
Audio Technica ATH-M20x

Software

ZenCastr
Call Recorder for Skype
Audacity (free)
Thomas uses Garageband (Mac only)

Once you have the mp3 there are two ways to turn it into a podcast. The easy way and the not easy way.

With the easy way, you are more locked in with your solution.
With the hard way you have more options.

Website

WordPress Podcast Plugins
Podcast Host

Libsyn
Buzzsprout.com
Pippa.io
SoundCloud
Bluebrry

Feeds

WordPress Feed
FeedBurner

Directories:

iTunes
Google Play

Common Mistakes:

Going too long
Interviewing boring people
Poor audio quality

Sponsor:
The Rubart Writing Academy 
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