Don’t confuse Human Hacking with Manipulation…Like Everything there can be a Dark Side, but Now When It Is Used for Good

What if you could ethically influence others, build instant rapport, and create lasting positive impressions—just by understanding human behavior more deeply? On the next episode of A New Direction with Coach Jay Izso, we welcome Christopher Hadnagy, world-renowned social engineer, cybersecurity expert, and bestselling author of Human Hacking: Win Friends, Influence People, and Leave Them Better Off for Having Met You. This is not your average conversation about relationships or persuasion—this is a masterclass in human connection rooted in psychology, empathy, and real-world application.

Chris has spent his career studying how people think, communicate, and make decisions. In this episode, he reveals how the same principles used in cybersecurity and social engineering can be powerfully applied to everyday life through social engineering or “human hacking”—whether you’re leading a team, building a business, networking, or simply trying to be a better version of yourself. From decoding body language to navigating tough conversations, Chris breaks down the tools to ethically influence outcomes while making others feel seen, heard, and valued.

We’ll dive into practical techniques of human hacking that go beyond manipulation and into the realm of authentic connection—where the goal isn’t just to get what you want, but to genuinely elevate the lives of those around you. Chris calls it “leaving people better off for having met you,” and he’ll show us how to make that mindset the foundation of everything we do.

If you’re a leader, coach, entrepreneur, or simply someone who wants to have more meaningful and effective interactions, this episode is for you. Join Coach Jay Izso and Chris Hadnagy as we explore the hidden power of human behavior—and how mastering human hacking can change your relationships, your business, and your life.

If you are looking to hire a great speaker and master of practical influence, please go to Chris’ website Social Engineer | The Experts in Social Engineering

Chris Hadnagy book, “Human Hacking: Win Friends, Influence People, and Leave Them Better Off for Having Met You” is absolutely phenomenal!  He starts by taking in to one of his jobs trying to break into a high security facility and then moves us into how he is able to get past security to find sensitive information.  Hold on…it’s his job!  He is paid to do this.

But what is even better, Chris pulls back the curtain and literally shows us how to use social-engineering or “human hacking” for the good in our everyday conversations and relationships.  Wait!  Before you go down the road of thinking this is some form of “manipulation”…it’s not.  Chris acknowledges there is a “dark side” to human hacking, but what if we could use these skills for good?  What if we used them to enhance our relationships, communicate more effectively, be better sales people, be more authentic sales  people and yes, even increase our bottom lines by doing things the right way.

The book is filled with detail after detail of how we can use “human hacking” for good, and not for evil.  He also gives us the secrets behind the darker side of manipulation by showing us what exactly a “con artist” is trying to do to you and how they use their skills to phish out information.

Powerful and fun.  Practical and authentic.  This book is an eye-opener for anyone who really wants to understand the psychology of ourselves and others and how we can use these powerful tools to truly make the world a better place.

Get your copy by clicking here!

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