A New Direction

A New Direction


12 Principles to Quietly Stand Out – Shy By Design

October 30, 2024
Shy By Design
12 Principles to Quietly Stand Out

Michael Thompson: Shy by Design: 12 Principles to Quietly Stand Out - A New Direction with Coach Jay IzsoYou may be one of those people who consider themselves “shy” making it difficult for you to stand out among the crowd of highly extroverted people.


Or you simply may be someone who isn’t much of a talker, or in the spotlight type of person, where trying to stand out feels overwhelming.


So how does someone still compete and stand out in a world where so many talkers and extroverts dominate the stage?


You may believe it is not possible to be in certain industries like sales and be successful, because it requires an extroverted stand out person. Not so fast my friend.


In this episode of A New Direction, Global Communication Advisor and leadership lecturer Michael Thompson joins us to help all of us understand that who you are is enough, in his book “Shy By Design: 12 Timeless Principles to Quietly Stand Out.”


Shy-book-updated.pngMichael Thompson’s book, “Shy by Design: 12 Timeless Principles to Quietly Stand Out” is an outstanding book!


This book is not just for the “shy” and “introverted”, but also for those of us who are “talkers” and “extroverted”.


Shy By Design walks us through 12 practical principles that will help everyone stand out.


It all starts by accepting who you are, then carefully moves into action steps in your mindset and behavior that create success.


I think one of the most powerful lessons in the book is Michael Thompson’s story of having a speech stutter and yet becoming a top salesperson.


He talks us through becoming more self-aware, and changing the stories we tell ourselves that are keeping us from meeting the potential we were created to be.


As an extrovert myself, this book made me stop and consider who may I be running over because I am not paying attention to those who are not like me.


I think this book is perfect for the student and adult who struggles in a world where they find it difficult to be seen and create a more successful world for themselves.


Make sure to get your copy of Shy by Design.


Please reach out to the sponsors of A New Direction who support our show!


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Coach Jay here!  Thanks for listening to and reading about this episode of A New Direction.


Maybe you’re wondering, “Why should I hire you as a coach”.  Here are some things others have said about me as their coach.



With a background in psychology and years of experience in coaching, I specialize in helping clients break through mental barriers and achieve both personal and professional success.


My work is grounded in the belief that with the right mindset, anything is possible.


What I Offer:



  • Mindset Coaching: Personalized sessions focused on developing a growth mindset and overcoming challenges.
  • Professional Development: Tailored strategies to enhance career growth and leadership skills.
  • Motivational Speaking: Engaging talks that inspire and motivate audiences to take action.
  • Workshops & Seminars: Interactive sessions designed to foster teamwork, communication, and innovation.

What are the Benefits for YOU?



  • Mindset Growth: Seeing life differently, finding growth in others and yourself.
  • Increased Resilience: Cultivating the ability to adapt and thrive in challenging situations.
  • Enhanced Leadership Skills: Strengthening communication, empathy, and motivational skills.
  • Greater Self-Awareness: Encouraging reflection and understanding of personal strengths and areas for growth.
  • Stress Reduction: Teaching techniques to manage stress and maintain work-life balance.
  • Innovation and Creativity: Promoting open-mindedness and creative problem-solving.
  • Goal Achievement: Providing tools and strategies to set and reach personal and professional goals.
  • Improved Relationships: Enhancing interpersonal skills and team dynamics.


Click on the link, fill out the form, and let’s see if I am fit for you!  Coaching Mavericks – Unlock Your Potential with Jay Izso.


I look forward to talking with you!


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